What Do You Do/Don't Do?
We build Facebook/Instagram Ads and Adwords campaigns for startups. Pretty simple. The first 3-month sprint is focused on one of the following goals based on your needs:
1. Establishing Product/Market Fit
2. Building Full-Scale Demand Gen Campaigns
3. Designing Conversion Funnels That Drive Sales
After the initial 3-month sprint, we work together to decide whether we should continue working together moving forward. The service at that point is designed on a case-by-case basis.
We don't build organic-focused campaigns, although we are happy to advise on those, especially if they are intertwined with the paid strategy.
Who Do You Do It For?
The majority of our clients are funded startups, many of which come from the Y-Combinator or 500 Startups network. We love working with companies who have been through accelerators and have a strong idea of what their product does and who it does it for.
The main requirement is that you have an awesome product and are ready to aggresively promote it. If you aren't ready to spend at least $1k-$2k each month on just ad spend, we probably aren't a great fit for you.
At this time we are focused mostly on consumer startups.
What's Your Approach?
We are analysts at our core, consultants by nature. We A/B test the heck out of stuff. Think of us as consultants who get their hands dirty. We help you come up with the ideas, have you supply the final creative, and then we take it from there.
Everything we do is done on your company account. You will have access to all the ads and data. Our goal is to help you bring these efforts in-house. At the end of each sprint, we work with you to ensure that you have a plan in place to continue the success we built for you after we are gone.